Powered by real people. Enabled by superior tech.
Full-service channel marketing & booking management DONE RIGHT
As a completely turnkey service, we manage every single aspect of your channel presence for you, using highly sophisticated techniques to help:
increase your bookings and revenue by +45% to +115% or more
build better relationships with guests and improve your brand’s visibility
save valuable resources and upwards of 25 hours of work per week
No complicated software or portals to learn.
No chasing after guests to confirm bookings or write reviews.
No listings, pricing tables, or calendars to update.
We do it ALL for you, using proven marketing & sales strategies to help take your vacation rental business from where it is now, to where you want it to be.
Maximizing your revenue from a distribution network of over 500 MILLION travelers per month
Why channel marketing?
Channel marketing is the #1 strategy for anyone looking to continuously attract new guests and build a sustainable source for new bookings
BEFORE you waste 6 months of your life trying to implement other strategies your business isn't ready for (or doesn't even need), please consider the following:
Get all the qualified traffic you need
Channels aren’t your enemy, they’re your most valuable ally. The best channels dominate Google's first page search results, have huge brand loyalty & recognition, and convert the vast majority of all vacation rental bookings for any given destination in the world. When done properly, channel marketing allows you to capitalize on our industry’s biggest & most valuable source of highly qualified traffic, while still promoting your brand to travelers, and without having to invest any significant upfront costs.
Get real, consistent, and measurable results
When your channel presence is fully diversified, optimized and managed the way it should be, you will see a significant boost in revenue as your property listings climb search results and convert more browsing travelers into a consistent flow of newly confirmed bookings -- turning it into one of the biggest (if not THE biggest) and most profitable source of revenue for your vacation rental business.
Our industry's most profitable strategy
Realistically, when you consider the high costs of other online marketing strategies and the expensive technology required to generate direct bookings -- ie: professional web design, web hosting, booking software, email marketing tools, payment processing & invoicing solutions, complicated pay-per-click campaigns, blogging, social media marketing, SEO, etc... -- channel marketing is by far the most simple and least expensive option out there.
HOW WE DO IT:
Strategy + Implementation + Tracking
We bring together superior technology with a mix of world-class marketers, hopsitality pros, and luxury travel experts to drive real growth and help take your vacation rental business from where it is now, to where you know it can be.
➀ We create your bespoke channel marketing strategy: Getting real results from channel marketing presence takes a lot more than just posting your property on a few listing sites. And having the right strategy is critical for long-term success. A successful channel marketing strategy requires finding your offer’s true value & fit in the marketplace, and presenting it in a way resonates with the true interests and buying mindset of travelers. And most importantly, it requires alignment with the proper sales strategy to maximize your booking conversions.
➁ We implement the techniques that generate ROI within 30-60 days: For your strategy to generate real results, you need both consistent and impeccable execution. It needs fully optimized listings & pricing that maximize your offer’s value and drive more qualified leads. It also requires specialized tools and a strategic sales approach to convert those leads into confirmed bookings. We implement all of the proven techniques you need for the exemplary execution oh your marketing strategy, which often leads to significant improvements within the first 30-60 days.
➂ We track, share, and build upon your progress for long-term results: Markets around the world are rapidly growing more popular every quarter, with significant amounts of new properties being added every 3 months. We constantly monitor and analyze your local market to keep up with fluctuating demand and ensure that you stay ahead of your competition. We also share transparent monthly reports, and provide customized progress meetings & strategy sessions to discuss new growth plans and set clear expectations for future goals.
Our UNIQUE approach to marketing luxury vacation rentals is the only one to be as thoroughly researched, rigorously tested - and ultimately - perfected to increase your bookings & revenue by +45% to +115% or more -- no matter where your properties are located around the globe.
➀ The strategy:
Maximize opportunity throughout each and every stage of the traveler’s booking journey
We go beyond just "where" your properties are marketed and really focus on how they're marketed by elevating your entire guest experience and optimizing how your brand & offer are positioned in the market.
Overcoming the growing complexity of channel marketing and booking management:
Since the introduction of "traveler booking fees", vacation rental channels -- including luxury channels -- now earn revenue on every booking that passes through their respective platforms. As a result, they’ve implemented highly sophisticated "best match" algorithms that are designed to provide travelers with the most optimal booking experience, which in return helps them maximize conversions and drastically increase their revenue.
These highly complex algorithms work by prioritizing the properties that are only most likely to result in a successful booking and generate the most revenue within a filtered search, ultimately ranking them from first to last in their search results.
Successful channel marketing & booking management not only requires a strong understanding of how these algorithms work, but it also requires a deep knowledge of the road travelers naturally follow when researching and booking vacation rentals online.
Our UNIQUE approach is what makes all the difference...
From what a person sees during their initial research to their first inquiry...
From the moment they book to the time they spend onsite...
From checkout, to even after they've traveled back home...
The experience offered throughout each and every stage of a traveler's journey
is what makes all the difference...
By elevating the guest experience throughout each and every stage of their vacation, and by properly aligning your brand & offer with the true interests and buying mindset of vacation rental travelers, we're able to organically attract more qualified views to your listings, convert more of those views into bookings, and - ultimately - delight more guests.
Once published on the channels, the goal is to attract and capture as much attention as possible from "browsers" in order to get more travelers to click through to your listing page from the search results, converting more of them into potential guests
With more travelers clicking through to your listing page, the new goal is to convey as much value and reduce as much buyer friction as possible in order to close more bookings and convert more "potential" guests into confirmed guests.
Now that you've got the booking, you have to go above & beyond for guests and take the relationship to the next level to get more positive reviews, more referrals, and more repeat business. This is how you earn loyalty and turn guests into promoters.
➁ Implementation part 1
Maximize your booking & revenue potential
Our team of experts knows EXACTLY what it takes to maximize the earning potential of your properties and their listings on marketing channels. You’ll get a completely optimized channel presence to maximize your brand's visibility, convert more bookings and generate more revenue.
You'll get better visibility for your brand with a stronger distribution strategy
We manage, update, sync, and optimize every single aspect of your entire channel presence across the best and most trafficked vacation rental channels. And we do it all while keeping your brand at the forefront with an integrated brand promotion strategy that is maintained throughout the each and every step of the booking process
You'll get the perfect pricing plan to maximize brand value, occupancy and revenue
Our team of revenue managers & market analysts perform ongoing local market research to generate sophisticated pricing strategies that constantly change with market conditions. Taking into account the fluctuating seasonal demand, supply (competition), length of stay, and more, we'll find the exact pricing strategy to maximize your bookings & revenue, for any given season throughout the year, and with the utmost accuracy.
You'll get fully optimized listings that promote your brand and convert more bookings
By understanding the complete booking mindset of luxury vacation rental travelers, we apply proven conversion optimization strategies and showcase your brand to travelers in a way that will generate higher quality leads and convert more browsers into confirmed bookings. Our listing optimization process helps to ensure the highest site rankings for each of your properties, and helps our clients reach the top 3% of earners within their respective locations and gain market leader status.
We have the expertise & technology to implement all of the tactics needed to close more bookings for you
Our team is equipped with the technology they need to respond to inquiries within minutes (not hours), to follow up with pending requests on a regular basis, and make sure you keep getting bookings, 24 hours a day, 365 days a year. They’re also highly trained with expert insider tactics & techniques to close bookings at a much higher rate than the industry standard, without diminishing the outstanding service quality and transparency that your guests deserve.
We even help protect your revenue with expert cancellation and dispute resolution
With an overall cancellation rate that's less than 1%, our team is highly trained to help protect and save you from unnecessary revenue losses. We have extensive experience in handling painful guest disputes and always take the time to provide the additional support should it be required.
➁ Implementation part 2
Simplify your business and help you build better relationships with your guests
As a completely turnkey marketing & booking management solution, you’ll get a highly trained villa specialist team to do the grunt work for you, helping you & your staff save valuable time & resources, and helping you build better relationships with your guests through an unrivaled quality of personalized service.
We're on hand 24/7 to treat every single one of your guests like a VIP, every step of the way
Our villa specialist team is on hand to provide your guests with an unrivaled quality of personalized service 24 hours a day, 365 days a year. Each of your guests will receive unrestricted 24/7 access to a Dedicated Travel Concierge who is ready to answer any question or provide expert advice to help plan the rest of their trip.
We make sure your guests always get all the important information they need to know
Our team is highly trained to know everything about your properties, any extra onsite services you offer, your check in/out procedures, your location, local activities, and even your competition. We make sure you guest get all the information they need to know and we're always on hand to assist and coordinate anything with your on-site team.
We also help to pre-qualify your guests’ needs and coordinate all the details of their travel plans with your on-site team
Upon booking, guests are assigned a dedicated travel concierge who is able to offer expert tips and suggestions on local activities, tours & dining, as well as provide detailed explanations of your onsite concierge services, and finally, to assist, take requests, plan, and coordinate all of their travel plans with your onsite team.
We even provide exclusive travel perks to help give your guests a better overall vacation experience
Through our growing network of partners & affiliate vendors, and with an unrivaled quality of personalized service, our virtual concierge team helps provide your guests with the best value, comfort & convenience for every step along the way. Your guests get exclusive savings on things like black car service, airport parking, rental cars, and even exclusive access to airport lounges!
➂ Tracking & reporting
Get real, measurable results with the transparency you can trust
It’s easy to get lost in all the data. We make things simple by removing the complicated guesswork to help you develop a strong understanding of the necessary strategies that are PROVEN to improve your results over the short AND long term.
Always stay ahead of your competition with ongoing market research & competitor analysis
Markets all around the world are quickly growing more popular every quarter, with significant amounts of new properties being added every 3 months. We constantly monitor & analyze your performance within your local market to keep up with fluctuating demand and ensure that you stay ahead of your competition.
Get transparent monthly reports to stay on top of your progress
You'll always know exactly what's going on with our consolidated monthly performance reports. These easy-to-read reports include detailed performance data on things like channel visibility, inquiry & booking conversion rates, booking revenue, and everything else you need to know about your monthly progress.
Get customized strategy sessions to improve both short and long term results
We always make sure you’re well-informed on everything we do and ready to win. Through progress meetings and customized strategy sessions, that’s why we provide customized progress meetings & strategy sessions to discuss new growth plans and set clear expectations for future goals.
We are not your typical channel manager...
Powered by real people.
Enabled by superior tech.
More than just a piece of software, we offer premium, high value, turnkey services unlike anyone else in the industry.
You'll get a whole team of people dedicated to helping you succeed
Having the right people on your team is essential for success. That’s why you’ll have a dedicated team of highly trained professionals with all the skills needed to successfully execute your channel marketing strategy. Your team includes a Market Manager (who is your primary point of contact), as well as a Market Analyst and Dedicated Travel Concierge. With them, you can rest assured that you’ll have all the talent and expertise you need to succeed.
You'll get an almost immediate ROI with lasting results to help you grow your business even faster over the long term
We implement all of the proven techniques you need for the exemplary execution of your marketing strategy, which often leads to significant improvements within the first 30-60 days. And when the time comes for you to expand your business and start acquiring more properties, we have extensive experience managing millions in bookings all across the globe and can help support and guide you through your expansion if needed.
Your choice makes a difference toward fighting some of the greatest threats facing our world today.
We believe giving back is an amazing privilege that gives our goals a stronger sense of purpose and helps our accomplishments make a real impact in the world. That's why every booking we confirm helps make a difference toward building & strengthening our local communities and supporting efforts to protect & replenish endangered ecosystems across the globe.
BUT... our services aren't for everyone.
We offer premium high-value services,
limited to an exclusive group of serious managers.
As a company, we'd rather help a small group of professional managers who are committed to providing amazing guest experiences and growing their business -- as opposed to a larger group of people who are simply looking for the next "shortcut" to success and are unwilling to embrace our expertise and the PROVEN strategies required to increase occupancy & revenue...
⊗ You don't have reliable house cleaning personnel to make sure that your properties are always cleaned at a professional level, before every single stay, without fail...
⊗ You can't commit to providing a superior guest experience that includes the basic hospitality amenities like luxury towels & linens, quality soaps & toiletry kits, etc...
⊗ You're looking for a quick fix to instantly increase your bookings and revenue without making any changes to how your properties are currently being marketed
⊗ You're afraid of outsourcing your channel marketing. Our approach is proven to help increase your bookings & revenue and even become one of the leaders within your local market, but if you can't overcome your personal barriers to letting other people help you with their expertise, our services aren't for you...
✔ You're looking to get as many bookings and make as much revenue as possible with each of your properties
✔ You're open to admitting that the way your current channel marketing approach may need to change if you want to increase your bookings & revenue and achieve higher levels of success
✔ You want to stop wasting time trying the latest "schemes" or "tips" for boosting your bookings & revenue, and you're finally ready to let proven top performers get it done for you
✔ You feel like you've gotten as far as you can on your own and are ready to invest in that extra push that will take you to the next level
✔ You're focused on the long term -- and you understand there will always be ups-and-downs, but that you can make HUGE gains by outsourcing to proven top performers
Everybody "wants" better. But very few people get past the want stage and actually take action on the changes required to acheive that end result.
Our highly sophisticated approach to channel marketing is the only one proven to help increase bookings & revenue by upwards of +45%, or to be as thoroughly researched, rigorously tested, and ultimately, perfected to work in virtually every market around the world.
We’re passionate about helping people grow their vacation rental businesses, and we can confidently say that we're the best at what we do. And we have an entire team of highly trained, skilled & experienced professionals, just waiting for the chance to help you reach your goals and maximize your portfolio's potential...
It's time to take action.
Try our services 100% Risk-Free
A big business solution for a small business budget, with no cost to join and no long term contracts.
We offer a premium, high-value service, with no cost to join and on a pay-for-performance basis. In other words, we don’t make any money unless you make money, and that makes our dedication to your growth and success 100% risk-free!
Takes less than 2 minutes.
GUESTS CHECK IN
✔ Get your own Dedicated Success Manager to oversee your entire account and provide monthly progress reports on revenue, bookings, and channel rankings
✔ Get full-service content and calendar syndication & distribution on a network of over 250M travelers per month
✔ Get your own Dedicated Travel Concierge with 24/7 inquiry & booking management, with guest checkin & travel plan coordination
✔ Get expert cancellation and dispute resolution to protect your booking revenue
Get complete and ongoing listing optimization to help maximize your booking conversions, and your visibility & rankings within channel search results
($999 per property > FREE*)
Get a fully optimized pricing strategy with full market & competitor analysis to maximize revenue and occupancy for each of your properties
($1,499 per report > FREE*)
Get professional pictures for each property to showcase your property in a way that helps maximize booking conversions
(starting at $999 per property)
Close the gap between where your business is today, and where you want it to be.
We consistently outperform booking agencies and property management firms at a fraction of the cost, helping to increase your occupancy & revenue by upwards of 45%. Crunch the numbers and see what we can do for you!
Still have questions?
How is your service different from other channel managers or vacation rental booking agents?
To start, we don't just provide software for you to learn how to use on your own, we actually do all of the work for you. And we aren't a glorified call center either. We're highly trained experts that have a real passion for what we do, and we only charge for confirmed stays.
Unlike other channel managers, booking agents, or even property management firms, our services were created for luxury vacation rental owners and managers that want to see significant increases their bookings and profits, but also like to stay in control of their own brand.
We work best with luxury property owners and managers who have the motivation to offer their guests a quality vacation experience and make as much money as possible, but just don't have the time to give their channel marketing the full attention that it deserves.
Ultimately, we can't be the perfect fit for everybody. But for the people that we ARE the right fit for, we perform extremely well.
What if my properties are in a different country?
We currently manage bookings for properties located in the USA, Canada, Italy, France, Croatia, Greece, Costa Rica, Bali (Indonesia), Nicaragua, Barbados, Turks & Caicos, Mexico, etc... And we're open to work with properties (and property managers) no matter where they are located in the world.
That said, our team only speaks english, with a few who speak french. And although we wish we could speak many other languages, english and french are the only languages we can work with at this time.
How will guests know that they're actually booking with my company, and not VRpartners.co?
We operate in a "white-label" capacity, as an extension of your business, and we always showcase your brand at the forefront of the entire booking cycle. Because the channel accounts that we create are dedicated to your brand, company, and properties, guests really only see your company as the dedicated host, ensuring that you are the one who gets all the credit. All guest reviews will also be associated with the channel accounts and listings that are dedicated for your company, and all guest payments go directly to you.
Do you guarantee that my bookings and/or profits will increase?
In short, we do not guarantee any specific increases in your bookings or revenue. And anyone in our position that does is making a promise they might not be able to deliver on, and is only trying to make an easy sale.
The main reason that we do not guarantee results is that they often depend highly on you (the manager) and the speed at which you are able to implement necessary changes to your business. For example: if a property is located in an extremely competitive market, and requires professional pictures and a significant price adjustment to get any significant increase in results, but you are unable or unwilling to implement the necessary changes, then our hands become more or less tied. -- We can only do so much if the pictures and price are significantly less attractive than your direct competition.
Also, it's extremely important to acknowledge that the vacation rental industry is a fairly volatile marketplace with changes happening all the time, and there's a constant influx of new properties to compete with every quarter. Not to mention other factors may include the location of your properties, and random occurrences outside of our control (like the BP oil spill of 2010 or increasing worries of the Zika virus in South America).
That said, what we CAN promise, is to deliver clear communication with unparalleled transparency, easy-to-understand reports/updates on your progress, hours of high-payoff work every month to save you valuable time out of your own schedule, give you access to thousands of dollars in discounts & savings on a growing network of vetted service providers that will help you save even more money while growing your business, and lastly, all the benefits of our industry experience and ongoing research.
How exactly do you guys make things easier for me?
In short, we basically take everything that has to do with channel marketing off your "to-do" list and give it the full attention it deserves in order to provide you with the results you want. That way you can continue to focus on running your business and providing an awesome guest experience.
That means no more wasted afternoons updating your calendars or listings with new quarterly pricing, promotions, or pictures. We actually do the work for you by taking on ALL the tasks that go along with building, distributing, syncing, optimizing, automating, and ultimately, managing your entire channel presence across the best and most trafficked vacation rental channels.
We also manage every aspect of your channel booking process, by answering inquiries, screening guests, and even coordinating everything with your onsite staff.
Most importantly, we do all of the above while using proven strategies and procedures that will dramatically increase your bookings and revenue.
And it doesn't stop there. We work to stay ahead of the curve and the constant changes in the industry, so you don't have to. We're always up to date on the newest trends, tactics and strategies, assuring you always industry leading results.
We offer premium, high value services at an extremely competitive price point compared to every other option in the industry today. We stand by the quality of our work offer the transparency to let our results speak for themselves.
Why is there a little star (*) next to the word "FREE" in the pricing section?
The reason for the little star (*) is because we can create all of the new content required to maximize your bookings & revenue for you (optimized property titles, descriptions, Market Analysis Report and optimized pricing strategy), and there will be no up-front costs to you. However, if you would like to copy that content and use it on other channels (for example: using the descriptions and pictures for your personal website), you will have to pay the fees associated with the content that you would like to use. Also, in the event that you decide to cancel our services and want to continue to use the content that we've created, you will have to pay the fees associated with the content you would like to use. But in no case will you have to pay for the content if you are not using it anywhere else, and you will not have to pay for the content if you decide to cancel and choose not to keep using the content.
How does the billing work?
Our commission is charged on the gross amount charged through the channel, and is exclusive of any transaction or subscription fees charged by the channels we use. All bookings confirmed by us are billable, and we only bill you for the booking the month after your guest arrives unless you decide to cancel using our services before the guest checks in.
Since all guest payments go directly to you, we never actually touch your money. Ultimately, we don't get paid until you do, making our dedication to your growth and success 100% risk-free.
Is there anything else I should know about your company?
VacationRentalPartners.co is a company dedicated to helping motivated vacation rental owners and managers win in this increasingly competitive vacation rental marketplace.
Our team is comprised of real people who do our absolute best to help your vacation rental business every step along the way. Partners. Not clients. That is our philosophy.
Unlike some of the other companies you might find out there, we're not trying to make anyone believe we're changing the world, and we have zero dreams of "revolutionizing" the vacation rental industry.
Our sole focus is your success.
Your success is our success. Because that's how a real partnership works, and you should be treated no other way. But don't take our word for it. Give us a call and see what we're all about for yourself; 1 (888) 897-4488. We're looking forward to hearing from you!